DISQUS

Bob Caswell: What If You Could Pick Your Seat When Buying a Movie Ticket?

  • Paul Ellis · 1 year ago
    That is interesting that they have assigned seats. I don't think that would work hear unless the bad seats carried a lower price than the good ones. The other problem is how long could it take for some schmucks to choose their seat? I can see it now, the line is 20 people deep and someone can't decide if they want the 10th row or the 13th...

    As for me, I'd pay for a good seat. It would actually make me more likely to go to a movie I bet. We usually go on a whim so if we aren't that early we won't even bother because I won't sit in a crappy seat.
  • Yan · 1 year ago
    This would probably be a good idea especially for those first day events when seats get all booked. Personally for me - I wouldn't care. I rarely go to movies. Netflix works just fine
  • Drew · 1 year ago
    Assigned seats mean that you have to staff the theaters with ushers to A. ensure that people don't steal other people's seats and B. ensure that elderly etc. can find their assigned seats.

    That's a significant monetary investment when you consider how many people you would need to staff it for all of the screens and all of the showings.

    A more economically viable model would be to just use this system for big premiers.
  • Bob Caswell · 1 year ago
    Drew-

    In the model I saw, that wasn't a problem. Seats and rows were clearly labeled, and you see the layout of the theater every time you purchase your ticket. Also, it's not a football stadium or anything like it. It's really, really simple to find your seat in a movie theater.